Curtain up! Light the lights! The Curtain Up Broadway Festival from Playbill, The Broadway League, the Times Square Alliance, and Prudential Financial kicked off September 30 in the heart of New York's theatre district: Times Square.
The event got off to a running start with Chicago, Wicked, and Little Shop of Horrors sing-alongs; appearances from a host of Broadway favorites, including Norm Lewis, Kerry Butler, John-Andrew Morrison, James Jackson, Jr., Jessica Keenan Wynn, Conrad Ricamora, and Jeanna de Waal to name but a few; The Broadway Block Party, a large-scale street celebration inviting revelers to dance and sing to classic and contemporary show tunes; and more!
Get an inside look at the first day of the festival below.