The television spot was filmed at Digital Arts Studio. Photographer Joan Marcus was also on hand to shoot promotional still images for the show's marketing team.

Written and directed by Willard Beckham, the tale of Nashville stardom begins performances April 28 at the Little Shubert Theatre. Opening night is May 19. The limited engagement plays to July 24.

Producer Avid Theatricals bills the show this way: "Welcome to Nashville — a town full of colorful characters all chasing after the very same dream: a smash hit record. To beat the odds and strike gold (or, better yet, platinum), it takes one great song, serious talent, or lots of luck — and preferably all three. Featuring an array of musical styles with salutes to Country, Broadway, Vaudeville, Bluegrass, Pop, and even Hawaiian, Lucky Guy weaves a tale of down-home dreamers and low-down schemers all willing to do whatever it takes to come out on top in the cut-throat world of Music City, USA."

Here's a look behind the scenes at the filming:

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PHOTO EXCLUSIVE: Kyle Dean Massey, Varla Jean Merman, Leslie Jordan and Cast Film Lucky Guy TV Spot

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In addition to Varla Jean Merman (also known as Jeffrey Roberson, Chicago, "Ugly Betty"), Leslie Jordan ("Will and Grace") and Kyle Dean Massey (Wicked, Next to Normal) the cast also features Jenn Colella (Urban Cowboy, High Fidelity), Savannah Wise (Rock of Ages, Ragtime) and Jim Newman (Curtains, Steel Pier).

For more information, please visit LuckyGuyTheMusical.com