INNORUPTIV
New York, NY
US

DESCRIPTION

About Innoruptiv

We’re Innoruptiv, a marketing agency dedicated to breathing new life into the entertainment industry through care and creativity. With over 20 years of combined experience spanning Fortune 500 brands, Broadway productions, and global marketing campaigns, our team was founded on the belief that traditional theatre marketing is ready for reinvention.

We prioritize thoughtful strategy over broad spending, taking the time to deeply understand each project and its audience. Our approach blends clear communication, efficient execution, and bold creative thinking to develop campaigns that stand out in a crowded landscape. Above all, we are passionate about the transformative power of theatre and the role marketing plays in connecting stories with audiences in meaningful, lasting ways.

Position Overview

Innoruptiv is seeking a Creative Lead Designer to oversee and execute the visual direction of marketing efforts for a key client within our theatre and live entertainment portfolio. This role will lead creative development from concept through execution, ensuring cohesive and compelling brand storytelling across all platforms.

This is a flexible, part-time contractor role ideal for a designer with strong creative instincts who is looking to take ownership of projects while collaborating closely with a nimble, strategy-driven team.

Key Responsibilities

Creative Direction & Strategy
- Lead the creative vision, execution and rollout of creative concepts across campaigns, ensuring consistency and quality across all platforms
- Collaborate with designers in the development of key art
- Translate creative direction into brand identities and visual guidelines for productions
- Ideate key art and campaign concepts for shows, seasons, and marketing initiatives
- Partner with account and strategy teams to align creative with campaign goals

Design & Asset Production
- Design print collateral including posters, playbills, postcards, flyers, and direct mail
- Create digital assets for email marketing, paid media, and web use
- Potential to support development of some social media graphics for both organic and paid campaigns
- Ensure brand consistency across all creative outputs and touchpoints

Web & Digital
- Update and maintain client websites using Squarespace
- Ensure visual consistency and strong user experience across digital platforms
- (Preferred) Design and build new Squarespace websites for productions and campaigns

Qualifications
- 1–5 years of experience in graphic design, with at least some experience leading projects or creative direction
- Bachelor’s Degree in Graphic Design, Communication, Advertising, Marketing or relevant field preferred
- Proficiency in Canva and Adobe Creative Suite
- Working knowledge of Squarespace (site updates and page management required)
- Strong portfolio demonstrating print and digital design work in a marketing or agency setting
- Understanding of brand development and visual storytelling
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong communication and collaboration skills

Preferred Qualifications
- Experience in theatre, performing arts, or live entertainment marketing
- Experience designing and building Squarespace websites from the ground up
- Basic video editing or motion design experience

Ideal Candidate
- Creative thinker with strong design sensibility and attention to detail
- The ability to lead and inspire both clients and colleagues to deliver the best work
- Collaborative and solutions-oriented, with a proactive approach to problem-solving
- Comfortable working in a fast-paced, deadline-driven environment
- Flexible schedule, with occasional evening or weekend availability as needed

Additional Information

We encourage you to apply if you possess any or all of these capabilities.

This role is designed to complement another flexible or freelance position and offers the opportunity to work on a variety of exciting theatre and entertainment projects.

DURATION

Apr 15, 2026 - Apr 30, 2027

SALARY

$35.00 – $35.00 per hour

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